by TBOM | May 5, 2021 | Branding, Marketing, Podcast
What does storytelling have to do with your business? Storytelling is not just limited to books and movies. It’s also applied to connecting your brand to your customers. And this is what the book Building a Storybrand by Donald Miller is all about and this is what we... 
by TBOM | Mar 13, 2019 | Branding, Podcast
Your name is the keystone of your brand – so how do you choose the right name for your handamde business? Perhaps you’re right at the beginning of your biz. Or maybe you’ve been in business for a while, and the name you’re currently using just... 
by TBOM | Nov 21, 2018 | Branding, Podcast
Avoiding early stages branding headaches… Branding is a crucial element of your handmade shop strategy, but when you’re still in the early stages of your handmade shop journey you might find yourself thinking “What’s good enough?” Most... 
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