102: Perceived value – what is it and why you need it

102: Perceived value – what is it and why you need it

Pricing your handmade goods is not all about the science, there’s also an art to it   Now that we’ve covered the maths/science behind pricing your handmade products let’s talk about the role of its perceived value. By now you already know that...
101: A Formula To Price Your Handmade Products

101: A Formula To Price Your Handmade Products

Pricing handmade products: how does the math work? Are you overcharging or undercharging your handmade goods? Is there a formula you can use to calculate what your price should be? Find out all about the maths of pricing your handmade goods in this week’s episode. ...
100: How we started, and where we’re going!

100: How we started, and where we’re going!

We can’t believe that this is our 100th episode – we are so excited to be hitting this milestone!  To celebrate, we are chatting about how The Business of Making started, reminiscing on how far we’ve come, and looking forward to where it’s heading. THANK YOU all...
99: why do women dominate the handmade industry

99: why do women dominate the handmade industry

In general, there’s quite a separation of crafts between men and women.   Are women over represented in the handmade industry? Or is what we call the ‘handmade industry’ not inclusive of all crafts? Why do we see so many more women in our Facebook groups,...